Now, a Ulip that de-risks stock mkt?

New Delhi: Private insurance firm ING Life today launched a unit linked product called Market Shield that provides guaranteed net asset value (NAV) to customers.

The Unit Linked Insurance Plan comes with unique benefits of maximising returns and adequate protection, ING Life Chief Marketing & Strategy Officer Uco Vegter said after unveiling the product here.

"It is designed such that our customers can benefit from market's upwings due to high equity participation, but secures their investment from losses, when the markets are volatile," he said.

The plan provides customers a guaranteed NAV throughout the term of the product and not just at maturity unlike most available products, he said.

The product, focused at mass affluent customers, would invest in both equity and debt and would be managed on daily basis through dynamic asset allocation technique, he said.

The product also ensures guaranteed NAV or current NAV applicable for all benefits like partial withdrawal, death benefit and surrender...benefit, he said. For a premium paying term of five years the minimum premium payable is Rs 48,000 and for premium paying term of 10 years, the minimum premium payable in Rs 36,000 per annum. The life cover would vary between 10 to 20 times depending.,